Worldwide Locations
History, Values and Culture
History
Initial began trading in England in 1903 when an American, Mr A.P.Bigelow, started a towel rental service for businesses in London. Each customer had their initials embroidered on their towels – and so the Initial Towel Supply Company was born. Over the years the business grew and expanded into many other countries. It was acquired by the Rentokil group in 1996, and renamed Rentokil Initial. Rentokil added international know-how and business acumen to the group’s operations, and the two businesses still trade separately under the Rentokil and Initial brand names.
Values and Culture
Initial has a decentralised structure with strong operational management at the local level. We believe in streamlining management and investing in recruitment, training and technology. Empowering our employees through development programmes ensures that you will always receive the best customer service. All our employees follow our Code of Ethics and we also subscribe to Employment Good Practice guidelines. For you this means:
- A ‘customer-first’ philosophy.
- A service provider who proactively cares for the environment.
- A direct and transparent way of dealing with all customers and staff.
We're here to help
Contact Us
Like to talk to Initial?
Buying or Renting?
